MIAMI: There is a strong link between sport and the over 50s.
Developments linked to cricket, horse racing and football have all succeeded by targeting over 50s to underpin apartment/flat sales.
Projects involving horse racing include Cheltenham (UK), Newmarket (UK), Caulfield (Melbourne) and Randwick (Sydney).
Projects involving cricket include Pegasus/Somerset County Cricket Ground and St Monica Trust (Briston, UK), whilst college football underpinned the Beaver Stadium/Retirement Complex in State College, PA…
