Why does retirement living sector persist with policies which offend customers and draw adverse publicity

JACKSONVILLE: Why does the retirement housing/care market continue to provide ammunition for its critics with dumb management policies?

The most stupid of all policies is the charging of families for rent costs and meals after the death of a resident. This procedure is a PR disaster, bringing adverse publicity and creating the public image of grave-robbing. Charge a few more dollars a week while they are alive, dimwits…

Full story covered in the Seniors Housing & Healthcare Trends.

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