Over 60s to become major profit center for universities

LOS ANGELES: Universities are slowly awaking to the realization that seniors may become a new profit center.

Tertiary education institutions have gone through the government financed youth only cycle; sprinted through the ‘foreign’ student opportunity and only now are starting to focus on seniors as a cash resource.

The link between seniors and distance learning is tenuous. The over 60s want ‘on campus’, fully immersed learning, multi-generational contact and to live in student housing that is bigger than a shoebox.

Universities, for all their professed intelligence, have been remarkably slow on the opportunity uptake… or perhaps it’s a haughty disdain…

This trend is covered in detail in the Seniors Housing & Healthcare Trends.

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