TUCSON: The vast boomer generation can be split into older and younger cohorts with differing views of technological innovation, according to research conducted by PricewaterhouseCoopers. The older segment, those 56–68, takes a more measured approach. “They’re very cost-conscious,” says Paul D’Alessandro, principal and customer leader for health industries at PwC. They’re the most interested in alternative care services, such as retail clinics, telehealth and other new forms of care delivery. “They still want a human involved in the process and, ideally, they want a doc or a nurse involved,” he says.
On the other hand, younger boomers are more interested in such new technology as remote monitoring and wearables, and new forms of data collection and analysis. “They’re kind of data junkies around their health,” D’Alessandro says. They not only recognize that the data have value, but they view data as a form of currency.
But no matter where they land on the generational spectrum, all boomers expect more out of old age than their parents did…
This trend is covered in detail in the Seniors Housing Trends Monthly News